Partnerships are essential for market expansion and critical for delivering value to our customers. For this reason, long-term strategic business partnerships are central to our market strategy. Our global network of partners provides customers in life sciences and healthcare with support for every specific issue.
The Definiens Partner Program is designed to provide our partners with the necessary support to grow and sustain a profitable business. The program enables them to achieve their long-term business goals and meet the image analysis needs of their customers, leveraging and complementing Definiens’ own market development strategy. We see the Partner Program as a strategic imperative for our own success.
The Definiens Partner Program offers a variety of options to meet the different requirements and unique potential of each partner according to the specific nature of their business. As a result, Definiens partners can set themselves apart from their competitors and deliver greater value to their customers.
We fully believe that the success of Definiens is based on the marriage of our software solutions with our partners’ specific domain expertise. The combination of the two can be very powerful, and we always look forward to forming new and fruitful relationships with our partners!
Distributor Partners market and sell Definiens product suites within a specifically defined geographic or vertical market. Partners have access to the full suite of products, services, support, and training to build a strong base of external partners and end users. Tightly supported by our Distributor Managers and set up to work in tandem with Definiens’ own direct sales teams where necessary, these selectively targeted distributorships represent a key relationship for Definiens’ field operations.
Definiens Value Added Resellers develop and sell their own software applications that contain embedded Definiens components to address specific market or image analysis issues. These applications can solve many different image analysis challenges in the fields of pathology and radiology.
We provide our Value Added Resellers with a wide range of benefits, including development capabilities, training, and support, as well as access to marketing, sales, and technical resources. Definiens also has a secondary focus on joint planning and the development of mutually beneficial customer relationships.
Clinical OEM Partners service the medical imaging, pharmaceuticals, and biotech markets, and are highly valued by Definiens. Definiens provides solutions for many different image analysis tasks, markets, and areas, which can be fully integrated within the Clinical OEM Partner’s own solutions. As Definiens is an DIN EN ISO 9001:2008 and EN ISO 13485:2007 certified company, our process workflows – from design and development to production, sales, installation, and customer service – are fully compliant with the regulations defined by the international and European standardization authorities. This permits our partners to effectively expand their imaging devices and services; their customers, in turn, benefit from additional functionalities, enriched workflows, as well as increased reliability and speed. All the necessary software integration components are jointly developed by experienced Definiens engineers together with the partner.
Marketing Partners are organizations who do not plan to sell or embed Definiens technology at this stage but have a strong interest in becoming a key player in the Health Image Intelligence™ market. Collaboration is focused on strategic, economic, and business aspects which help to create awareness and prospective market opportunities. A marketing partnership is often the first step in working towards a deeper partnering relationship.
If you wish to form a partner agreement with Definiens, please contact us and we will set up a meeting to discuss your specific requirements.